Starting tomorrow, the Dubai leg of the Only Watch 2017 tour takes place at Le Cirque in the Ritz-Carlton, DIFC, running from 9 -11 October with a breathtaking assortment of unique watches generously donated by industry players and powerhouses. Coming together for a common cause, brands craft unique timepieces to be sold at auction by Christie’s in Geneva on 11 November. Nearly 100% of the proceeds will be given to Association Monegasque Contre les Myopathies for the funding of research for treatment of Duchenne Muscular Dystrophy.
Although saturated with ample reasons to attend the event, here are our top picks of why it’s a must visit.
1.There will be a collection of 52 bespoke timepiece creations.
The event will showcase 52 custom-built watches, displaying a variety of styles, complications and movements appealing to a wide range of watch-enthusiasts. A rare opportunity to see the exclusive designs, watch lovers will be able to view and appreciate the details and mechanics of the timepieces up close. With industry favorites such as a limited edition Audemars Piguet Royal Oak and Patek Philippe’s 5208 titanium, the event is set to be a collector’s dream.
2.The winning bidders get more than they bargained for,
In addition to the rare watches, multiple brands are offering once in a lifetime opportunities to the winning buyer. An added value, the brands incentivise the auction bids with remarkable experiences such as a private tour of Tudor’s headquarters in Switzerland or a dinner with the charismatic CEO of Tag Heuer, Jean-Claude Biver.
- It’s for a good cause.
Other than being the owner of a one-of-a-kind watch, the auction provides an altruistic and greater purpose of providing financial support to the worst of all muscular dystrophies. An inherited disorder, children are diagnosed with the crippling disease starting from the age of 3, affecting their mobility and eventually their organs. Founded by Luc Pettavino, the Only Watch initiative has been a fundamental contributor to the medical research and continues to do so with the generous donations of the watch community.
- A great opportunity to network
The event will be a gathering of the regional watch committee with attendance from brands, collectors, and watch fans. The platform is an ideal occasion to meet like – minded individuals with an opportunity to network, gain insight and exchange ideas amongst horology enthusiasts.
The entire collection of unique timepieces can be viewed on www.onlywatch.com
Public viewing 10-11 November, 10am-6pm, Le Cirque, Ritz-Carlton, DIFC